Jun
13

Do You Use Social Media GiveAway Campaigns? Why Not?

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Do You Use Social Media Give Away Campaigns? Why Not, because in my experience they are one of the best ways to build your list

Many business owners today are turning to social media as a primary source of their marketing. These business owners utilize the power of social media sites such as Facebook, Twitter, and Tumblr for purposes of promoting their specific brand or quality products through creative Social Media GiveAways.

Though social media marketing involves a great deal of effort to keep up with the latest trends and to be able to maintain active relationships and communications with buyers and fans on the sites, this type of marketing is highly favored by many business owners today. 

I Love Give Aways

I Love GiveAways

The theory behind this strategy is simply that traffic from social media sites is not only free, but is highly targeted while the sites themselves are close-knit communities of repeat users. Users can typically recognize marketers easily by way of their product information postings. In order to benefit from this type of marketing and drive traffic to your own business site, it is important to gain the trust of these social media communities by actively participating in their individual postings and conversations online. Members of these communities are more likely to become followers and/or customers of your business or products once overall trust is established.

In order to create and run a successful Social Media GiveAway it is imperative that business owners arm themselves with the proper marketing ideas and techniques.

Important Steps to Follow to Launch a Successful GiveAway Campaign

  1. Clearly define the ultimate goals you wish to achieve through your GiveAway Campaign;
  2. Set benchmarks and implement tracking procedures in order to monitor important dates and user participation; 
  3. Choose your launch date and benchmark same;
  4. Promote your GiveAway daily utilizing effective promotional tools such as daily emails;
  5. Within a designated timeline select and notify your winner or winners;
  6. Award prizes according to the preliminary award date details presented at the onset of the GiveAway;
  7. Review the overall results of your Social Media GiveAway and schedule repeat GiveAways in the future.

Helpful Resource Sites for Launching a Successful Social Media GiveAway

* Raffelcopter makes it “mega simple” to launch and manage a giveaway for any brand, on any website, as much as you want, with no IT help required.  ==>  https://www.rafflecopter.com/ (this one is my personal favorite)

* Create engaging experiences on all your marketing channels. Capture consumer attention, increase participation, and drive more conversions and revenue.  ==> http://www.offerpop.com/

* The easiest way to hold a drawing through social media networks.  ==> http://giveawaytool.com/

* Create sweepstakes and contests the simple way.  ==> https://promosimple.com/

If you are a budding author and would like to give away your book to build awareness, Goodreads is the way to go.

Following the above referenced simple steps and researching any one of the helpful resource sites we have provided here will certainly provide you with all the necessary information needed to create and launch a successful Social Media GiveAway Campaign. A creative campaign is definitely a successful marketing tool for your business that can be utilized over and over again. This marketing tool will not only drive traffic to your site but indeed can increase the number of customers and buyers of your quality products.

Need help getting all these awesome strategies implemented?  You know what you want to do but just aren’t sure how to go about it?  

Check out my “4 Weeks to Visibility” coaching/mentoring package.  ==> https://butterflynetworking.com/op/4-weeks-to-visibility/

 

 

 

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