Dec
18

Facebook Changes – Promoted Video in The Newsfeed

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Facebook has been on the move again, with even more Facebook Changes.

As a Facebook marketer I believe I am going to like this one.

Here is a quote from Facebook…
This week, a small number of people will see video ads for the new film ‘Divergent’ begin playing as they come into view in News Feed on mobile and desktop. Here’s how it will work:

Rather than having to click or tap to play, videos will begin to play as they appear onscreen – without sound – similar to how they behave when shared by friends or verified Pages. If you don’t want to watch the video, you can simply scroll or swipe past it.
If the video is clicked or tapped and played in full screen, the sound for that video will play as well.
At the end of the video a carousel of two additional videos will appear, making it easy to continue to discover content from the same marketers.
On mobile devices, all videos that begin playing as they appear on the screen will have been downloaded in advance when the device was connected to Wi-Fi – meaning this content will not consume data plans, even if you’re not connected to Wi-Fi at the time of playback.

AND if you don’t want to watch the video it is as easy as just scrolling on by!

resume-writer-editAs I write this post I don’t have this feature myself, but I am really looking forward to using it.

We all know that pictures are critical on Facebook, now with auto play for our videos in the newsfeed we’ll be taking that just one step further.

According to the YouTube statistics “100 hours of video are uploaded to YouTube every minute”.

Screenshot-2013-12-17-at-9.00.36-AM

Inserting your videos into the Facebook newsfeed is just one more way to ensure that YOUR

Our free monthly webinar in January 2014 will be all about the many facebook changes that have happened in the last few months.  Register now and learn how some of these changes make it easier for you to make money in your business.  ==> https://butterflynetworking.com/op/facebook-webinar/

Would love to hear your comments and ideas right here on the blog.  AND I look forward to seeing you on the webinar.

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