Copywriting Tips To Skyrocket Website Traffic in 2019

Every business relies on words to generate sales.

Words convince and convert so, more often than not, it’s the copy that’ll decide whether your business flies or flounders.

Clearly, copywriting in business is incredibly important, but here’s the big problem:

Writing effective copy is hard.

Most people think they can write, but the reality is that persuading a complete stranger to do something through words alone is tricky.

It takes years to perfect your copywriting skills and whether you’re a business owner, a marketer or someone who just wants to create compelling content, you’ve not got the time.

But here’s the good news:

I can fast-track your copywriting ability right here, right now.

Read more: 41 killer copywriting tips that’ll improve any business fast via Splash Copywriters

What you’re trying to do, when you tell a story, is to write about an event in your life that made you feel some particular way. And what you’re trying to do, when you tell a story, is to get the audience to have that same feeling. – Pete Docter

While we don’t typically associate the art of copywriting with social media captions, the two are deeply intertwined.

A really good caption informs us about the things we cannot immediately see and encourages us to look at an image or video more closely.

Read more: The Art of Copywriting: How to Write Better Captions that Get Engagement via Buffer Social

What’s the first thing you think of when trying to promote something online? Search engine optimization. You want to write great promotional content, but you also want people to be able to find it.

But search engine optimization is not easy. That’s one of the main reasons why so many marketers avoid it as a strategy. In a recent survey from Clutch, it was evident that SEO is not the favorite technique for boosting rankings. Only 44% of digital marketing channel businesses invest in it. Instead, marketers prefer social media marketing (81%), promotion through a website (78%), and email marketing (69%).

But we have to keep in mind that SEO encompasses social media marketing and website promotion. Whatever you do, there’s no chance to avoid it. The way your website ranks in the search engine is crucial to conversions.

Speaking of effective marketing, you surely want to know about the techniques that really work in 2019. Let’s start with the list, shall we?

Read more: 7 SEO Copywriting Tips to Increase Your Rankings in 2019 via The Next Scoop