Nov
28

How To Create Ads That Work

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Getting traffic to your site is a high priority for all marketers. You want that traffic so you can convert more visitors into leads and customers. But what if you could increase the number of leads without having to drive traffic to your site first?

Well, you’re in luck!

With Facebook lead ads, you can collect leads for your business through the most popular social media platform in the World!

With 2.19 billion monthly active users, Facebook helps you tap into a vast pool of potential leads with targeted messages.

In this post, I’ll tell you everything you need to know about Facebook leads ads, including how to set them up step-by-step, best practices to follow, examples, and more.

Read more: How To Create Jaw-Dropping Facebook Lead Ads That Convert via Sleeknote

Instagram ads show stronger engagement

Instagram has become a foundational marketing and advertising pillar for commerce brands.

Opportunities to profit from Instagram have evolved quickly over the past few years, from the rise of Shoppable Instagram stories to smarter targeting for Instagram ads.

In 2018, brands that get ahead know how to leverage the platform’s advertising tools not just for customer acquisition, but also for re-engaging customers and building repeated awareness among their community.

Read more: Instagram Advertising in 2018: What You Need to Know via Yotpo

This is a screenshot of the website GetUplift.co, a company owned by Talia Wolf. The header has a white background and black text. On the left, the company name appears in purple text with an arrow pointing up on the right side of the letter U. The navigation options are About, CRO Training, Blog, CRO Resources, CRO Services, Get In Touch. In the main area of the web page, the background is a photo of Talia from the chest up against a blue background. She is a white woman brown and purple hair that falls below her shoulders. She’s wearing a black t-shirt with a gold Wonder Woman logo. To the left of her photo are two white bars with the text “Customer-Centric Conversion Optimizationâ€. Below this heading is the text “Understand your audience, better, fix the leaks in your funnel, & increase conversions with a meaningful conversion optimization process.â€

Want a faster, better way to optimize your ads? Did you know that focusing on customers’ emotions can help?

To explore how to use emotional messaging to move people to action, I interview Talia Wolf.

Read more: How to Create Ads That Move People to Action via Social Media Examiner

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