Key Tips to Instagram Success


Businesses have been shifting their advertising budget from Facebook and Instagram feed ads to Facebook and Instagram Stories ads due to the lower costs and better results they see with Stories ads.

We saw similar results when we use Instagram Stories ads to promote our blog posts and podcast. Our Instagram Stories ads cost just $0.06 per click when our Facebook feed ads usually cost around $0.30 – $0.60 per click.

We would love to help you take advantage of both Facebook and Instagram Stories ads. Here’s our guide to creating thumb-stopping Stories ads.

Read more: How to Create Facebook and Instagram Stories Ads That Get You Results via Buffer Social

increase instagram engagement 2018

September 2018 update: Instagram has continued to expand in 2018, with over 13% of everyone on Earth now using the platform. It has also continued to prove itself as a huge source of ad revenue—Instagram mobile ads alone are expected to rake in over 6.8 billion dollars this year. With impressive figures like that, it’s no wonder that many analysts are starting to see Instagram as the new engine behind Facebook’s growth as a company.

Our in-depth guide below contains 21 extremely useful tips for increasing engagement on both paid and organic Instagram campaigns—so let’s dive in:

For now, Instagram remains the sweetheart of the social media scene for marketers. And it’s not hard to see why when you consider it has over 1 billion monthly active users with 50% following brands.

Read more: 21 Tips to Massively Increase Instagram Engagement in 2018 via

Instagram 101 - 7 key steps to Instagram Success

Wondering how to get started and learn to rock the Instagram platform? Then this Instagram 101 post and video are for you! Instagram is a wonderful ways to tell your story through photos. It’s a little glimpse into your world that can lead to better connections, new friends, and most importantly amazing business connections.

Read more: Instagram 101: 7 Key Steps to Instagram Success via Peg Fitzpatrick

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