Feb
27

Tips to Increase Instagram Engagement This 2019

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Twitter may have invented social media hashtags, but Instagram put them on the map. Giving marketers something else to lose sleep over: how to create an Instagram Hashtags Strategy to get results.

These days, Instagram hashtags not only categorize your content and makes it discoverable by users, but they are an effective way to get more followers, increase engagement and expand reach and brand awareness.

If you’d like to tap into the platform’s potential to reach a huge audience, upping your hashtag game is the way to go.

Read more: Instagram Hashtags Strategy: 9 Ways to Grow Engagement in 2019 via Ad Espresso

Increase Instagram Engagement in 2019 - Share

In 2019, it’s time to reframe how you think about Instagram engagement.

Instagram engagement is no longer just likes and comments, it also includes engagement from your stories, people following your brand hashtag, IGTV views, and more.

While organic reach on Instagram declines as more users are following more accounts, Instagram Stories is only growing, with over 400 million people posting or watching stories every day.

Because of this, Instagram has been innovating by finding new ways for brands to engage with their followers, in the form of different engagement stickers for stories.

Instagram Stories stickers are a great way to encourage your followers to chat and share their opinions and experiences with you, which, in turn, will help create a loyal following that feels connected to your brand.

Here are a few ways you can get started with stickers to increase Instagram engagement:

Read more: 9 Ways to Increase Instagram Engagement in 2019 via Later

In the current state of social media marketing, it’s all about engaging the audience you currently have. It’s not always about the views or reach of our activities, but more about how many people are taking action when they see your posts.

In this post, I want to share some key tactics you can implement to help you increase your Instagram Stories engagement. And with the Stories format on the rise, it’s definitely worth considering.

Try utilizing these Stories tips.

Read more: 6 Tactics to Increase Your Instagram Stories Engagement via Social Media Today

 

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