Jul

Stop! Create Perfect Content and Explode Your Business

Let me first define perfect as you are likely thinking there is no way you’re going to be able to create perfect content! From Wikipedia we learn that perfect is defined as “having all the required or desirable elements, qualities, or characteristics; as good as it is possible to be“. I want to add; based on what you know Right Now, for you right now.

Example what I thought was a perfect blog post last year is not what I believe is a perfect blog post now. I have learned more about writing and search engine optimization as a result my idea of the perfect blog post has changed. That does not mean the posts I created last year were not perfect then! 🙂 Remember this is YOUR perfect content! You are the judge.

One of the most challenging parts of your online business is that of developing and designing your website AND adding fresh content. The ability to create your perfect content that will enhance the appearance of your website and drive traffic too. Content marketing, as we all know, is critical to the success of your business and indeed the creation of perfect content only adds to that very success.

When creating perfect content it is important to begin by researching the best keywords to be used. Keywords are essential to getting your page noticed. They also improve your Google ranking and ranking within other search engines as well. Utilizing effective keywords is definitely an important element for creating perfect content and is essential to your overall content marketing strategy. In addition, using a variety of content types will add to the effectiveness and the efficiency of your content and will also contribute greatly to increasing traffic to your site and generating new leads.

Respond to Frequently Asked Questions

FAQ Some of the varied types of content you can use are first, frequently asked questions. Pay attention to your customers and your target audience and focus on the information that they are in search of; including the many questions that are posed by customers. You can also find FAQ’s on forums, social networking sites, Facebook groups and similar places. Providing answers these frequently asked questions on your site shows potential customers that you are on top of your game. PLUS you are attentive to your target audience needs. It’s also an excellent way to give them just what they’re looking for.

Provide Your Opinion on Various Topics

A second type of content you can use is that of opinion content. Providing content on your site that engages the opinions of your customers and potential clients as well as first time visitors is a tremendous first step in the “relationship” process. It also tends to keep the conversations going when you consistently have new content. Each time a viewer makes a comment or gives an opinion on your blog or web content it is viewed as updated and fresh content, thereby enhancing your visibility and improving your rankings.

People LOVE How To Content

A third type of content that is especially useful when looking to explode your business is that of the ever-popular “How To” content. What is how to content? Simply put, it is content that offers direction, guidance and instructions to repeat viewers and new viewers alike. You can write on topics such as;

how to use certain products of yours
how to accomplish a specific task
how to make better use of your business website.

How to content is very engaging and proves to be not only very useful, but very interesting and informative to your customers, clients and potential customers and clients.

In piecing together your perfect content marketing strategy remember to keep these simple steps in mind for creating perfect web content. This will ultimately assist in driving traffic to your site, and enhance the presence of your site not only within your business niche but also for search engine rank. Perfect content eventually leads to perfect customers, which ultimately leads to your perfect business success!!