Mar
28

Greater Success With These 3 Facebook Power Tips

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Many people don’t realize the power of Facebook until they really start using it.

If you haven’t started yet take a look at these Facebook Power Tips and it just might motivate you to start taking advantage of what Facebook has to offer.

How to Use Facebook Audience Insights for Better Targeting

Social media gives us the ability to connect brands directly to their customers. Social platforms like Facebook are great channels through which you can interact with your audience, and tailor content to meet their current needs or interests.

But to make sure all this interaction and social engagement is worth it, you need to drill down to what details really produce the results you’re seeking and continually optimize for those.

This is why reviewing Facebook Audience Insights and the vast amount of user data the social network offers is so important. So, to help you on your dive down into the social data abyss, here’s how to use Facebook Audience Insights to improve your targeting.

Read more: How to Use Facebook Audience Insights for Better Targeting via Sprout Social

5 Ways Marketing on Facebook Has Changed (and How to Use it in 2018)

I want you to cast your mind back to 2013.

I’ve just started blogging professionally. Obama is president, Snowden hasn’t yet told us anything we didn’t want to hear, and social media works for your business without a whole lot of work.

Facebook’s algorithm hadn’t yet put a stranglehold on organic reach. Facebook ads had yet to dominate our News Feeds and I had substantially more hair on my head. Birds sang and the sun shone.

Those were the good ol’ days.

This article will dive into the changes we’ve seen on Facebook in the past few years, and what opportunities remain for your business to use the platform to grow.

Read more: 5 Ways Marketing on Facebook Has Changed (and How to Use it in 2018) via Post Planner

Facebook ad funnel.

Do you want more conversions from your Facebook ads?

Wondering how funnels can help?

To explore how you can build Facebook ad funnels that improve conversions, I interview Susan Wenograd.

More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media marketing.

In this episode, I interview Susan Wenograd, a Facebook ads expert who specializes in Facebook ad funnels. She’s also a consultant and regular speaker on Facebook ads.

Sue explains how video-based funnels create micro-conversions.

You’ll discover how to nurture prospects using a Facebook ad funnel.

Read more: How to Build a Facebook Ad Funnel via Social Media Examiner

Categories : Facebook

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