Setting Your LinkedIn Marketing Strategy on Fire


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Technology has made so many advances over the past decade, many businesses struggle to keep up. People use their smartphones before heading in-store — to gather ideas, research products, and then search for local information. B2B buyers are also spending their time researching online, long before contacting a company. This article focuses on B2B sales with LinkedIn!

Read more: How to Increase B2B Sales with LinkedIn via Kim Garst

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The problem with a lot of data and stats is that they often don’t provide you with any insights that you can act on. That’s why I love data that provides insights with solutions to improve marketing processes. Which is what OkDork and Search Wilderness found after analyzing 3,000 of the most successful LinkedIn Publishing posts, it offered compelling data that can help you dramatically increase the results of your next post on LinkedIn Publisher.

I was so blown away by the data presented in their original post that I had to reach out to the original authors and ask if I could create an infographic with it. Thankfully they agreed and that gives me the great pleasure of providing you with this top-notch and actionable information on sharing articles on LinkedIn, in a handy infographic and article.

Read more: 10 Data-Driven Steps to Dominate LinkedIn Publishing via Top Dog Social Media

How to use LinkedIn as a Lead Generation Machine

Have you struggled with how to use LinkedIn to find qualified leads and new clients using social media?

Maybe you’ve heard of people who use Linkedin for social selling and client acquisition, but you haven’t figured out how to do it effectively for your business.

If so, you are not alone. In this post I share how to use LinkedIn (the right way) for more leads, clients and sales.

Read more: How To Use LinkedIn As A Lead Generation Machine via Socially Sorted

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