Archive for Facebook
How To Use Facebook as Your Business Page
Posted by: | CommentsHow to use Facebook business page is a question I am often asked. When first starting out the idea of building a website, even just a small one can send ya right into a tail spin! Facebook definitely offers an easier solution.
However many business owners today are somewhat torn when it comes to choosing the ideal online business strategies and the appropriate resources for promoting their businesses. Plus it’s a ton of work to get your brand image out in front of targeted audiences. Facebook certainly affords people options to enhance brand image. Plus the best part is it is so easy to engage in conversations and interactions with your ideal customer/client. Using Facebook as your business page has an array of benefits and advantages.
With a Facebook Business Page, you, the business owner, get access to a wide range of enhanced features that are not available to those people who elect to use Facebook Groups or your personal profile. These enhanced features provide much needed tools and strategies for the creation, development, and visibility of your online business presence.
Important Facebook Page Features
• Ability to Promote – with Facebook business page you are able to promote all your informative content to a wide audience by way of your promoted posts and advertising. If your primary goal is to attract new members and customers, and to promote your products, services, and offers in a shorter span of time then using a Facebook Page is the perfect fit for you. It is so easy to get scared and just not make the offers however with all the different options Facebook has you can almost “set and forget”.
• Use of Facebook Insights/Analytics – this remarkable program is included free with your Facebook Page and is a very powerful tool. It provides you with information that is critical to your business presence. Such information as who your ‘likers’ are, where they are located, what their age and gender is. This tool will also keep you apprised of when your users/likers are online and will also inform you as to which of your Posts are more effective and productive. When I first started on Facebook I was so stuck on “what do I post?” I paid no attention to the numbers. As I became more aware I realized that specific types of post, that I was going to a lot of work to create, were actually a waste of time. People were not engaging with them at all! That was the point when I really started looking at the numbers myself.
• News Feeds – From your own Facebook Business page in Admin mode, you will be able to like another Page. In addition, you are able to add that Page’s content into your own Page. The function I really like is to be able to comment as your business page on great posts created by others. News Feed is beneficial since it allows you to gather information and content from partners or other businesses that are affiliated with yours. This allows you to stay in touch with other comparable businesses and provide additional informative content to your Page likers.
It is obvious that having your own Facebook page for business is an important component of your online business. It will definitely provide you with valuable tools and resources you can use on a daily basis. These tools enable you to reach your targeted audiences with your creative and informative content. It is important to the overall presence of your business and to developing and growing your business over time. For many online businesses, a Facebook Page has served to be a true foundation for their brand image and their overall company presence.
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Insightful Facebook Marketing Guide
Posted by: | CommentsThe success of your Facebook advertising campaign relies on a mix of creative and targeting. And while there’s a ton of content out there that discusses targeting strategy, I wanted to share some tips that have helped us create engaging visuals for our Facebook ad campaigns. These tips actually come from Facebook themselves, so they’re sure to be of value.
With the right creative, your Facebook ads can drive great, cost-effective results.
Here are six tips for engaging Facebook Ad creative.
Read more: 6 Tips for Engaging Facebook Ad Creative via Social Media Today
Do you want more leads and sales from Facebook?
Interested in remarketing to your email subscribers?
In this article, you’ll discover how to use Facebook ads to build your email list, and then remarket to subscribers to increase your sales.
Read more: How to Use Facebook Ads to Grow and Monetize Your Email List via Social Media Examiner
Do you have a plan for building your email list?
And is Facebook Live part of that plan?
If your answer to either of these questions is a big fat NO, you’re throwing away a TON of money!
This post will look at why you need an email list, and how you can use Facebook Live to grow your list way faster than you think possible.
Read more: How to Grow Your List Using Facebook Live via Kim Garst
Helpful Facebook Tips
Posted by: | CommentsRunning a successful Facebook contest for your business doesn’t happen by luck. It takes careful planning and promotion.
But if you do it right, a contest can be a great addition to your marketing strategy. A well thought-out Facebook contest can help you:
Read more: How to Run a Successful Facebook Contest for Your Business via Rebekah Radice
This article will give you a list of all those Facebook Marketing Tips you’ve likely seen 100 times (but can’t ignore).
Read more: 22 Facebook Marketing Tips for Business You Can’t Afford to Miss via Post Planner
Are you using your blog for business?
Wondering how to combine blog posts with social media content to move people through the sales cycle?
In this article, you’ll discover how to use blog posts to create social media content at every stage of your marketing funnel.
Read more: How to Build a Social Media Marketing Funnel for Bloggers via Social Media Examiner
Check Out the Latest News on Social Media
Posted by: | CommentsDo you take tons of photos that are worth sharing? If so this is a must read as you’ll really be able to “Strut Your Stuff”!
Have you heard of Facebook 360 photos?
Wondering how your business can use them?
Facebook 360 photos let you create an immersive 360-degree experience for fans on your Facebook page.
In this article, you’ll discover 6 Ways to Use Facebook 360 Photos for Business via Social Media Examiner
You may have heard about or seen the recent LinkedIn Publisher changes.
Don’t panic!
While the look is different and there are some changes to the usability, with the aid of this guide, you needn’t worry about the changes hindering your ability to post your next article.
Read full article here: Complete Guide to Navigate LinkedIn Publisher Changes via Melonie Dodaro
Your Facebook Messenger chats can now be secure from prying eyes — with a few caveats.
Once you have enabled Secret Conversations, Messenger will encrypt conversations, preventing any unauthorized party – including hackers and government agencies – from decoding your chats.
Read full blog post here via Mashable:
You can now encrypt your Facebook Messenger chats